It takes more than just knowing the fundamentals to stay ahead of the curve in the field of Search Engine Optimization (SEO). While many businesses focus on popular SEO tactics such as keyword optimization and backlink building, there are lesser-known strategies that can yield significant results. In this article, we delve into some little-known SEO best practices that can give your website an edge in the digital landscape and how Sievers Creative, an SEO company in Minnesota, implements these strategies to meet your SEO needs.

1. Optimizing for Voice Search

Voice search is becoming more and more common as virtual assistants like Siri, Alexa, and Google Assistant gain popularity. Understanding how users phrase their searches in a conversational manner and inserting natural language keywords into your content are crucial components of optimizing your website for voice search. Voice search optimization is essential, and Sievers Creative understands that. It ensures that your website is still visible to people who use voice commands to look up information by smoothly incorporating conversational keywords into the content of your website.

2. Prioritizing User Experience (UX)

User experience is pivotal in SEO, as search engines like Google prioritize websites that provide a seamless and intuitive browsing experience. Little-known SEO best practices include optimizing site speed, improving mobile responsiveness, and enhancing navigation to reduce bounce rates and increase dwell time. Sievers Creative specializes in UX-focused web design, creating visually stunning and user-friendly websites that attract visitors and rank higher in search engine results pages (SERPs).

3. Leveraging Structured Data Markup

Structured data markup, or schema markup, provides search engines with additional information about the content of your website. By utilizing structured data markup, you may include rich snippets in your search results to raise click-through rates and boost the number of people who visit your website. By using structured data markup, Sievers Creative can help you stand out from the competition and generate more high-quality leads by increasing the relevance and visibility of your website in search results. 

4. Optimizing for Featured Snippets

Concise informational summaries that appear at the top of Google search results in response to particular searches are known as featured snippets. Your website’s exposure and organic traffic can be greatly increased by optimizing your content to appear as a featured snippet.

5. Harnessing the Power of Local SEO

For businesses targeting a local audience, optimizing local SEO is essential for attracting nearby customers. Little-known tactics such as optimizing Google My Business profiles, obtaining local citations, and leveraging location-based keywords can significantly improve your local search rankings.

How Sievers Creative Can Take Care of Your SEO Needs

Sievers Creative is your partner in maximizing the potential of your online presence—they are more than just a web design company. Sievers Creative goes above and beyond with a thorough understanding of SEO best practices, including the less well-known strategies outlined above, to make sure that your website not only ranks highly in search engines but also draws in targeted traffic and turns visitors into clients. Giving Sievers Creative your SEO needs will give you peace of mind that your website is in good hands and will help your business achieve actual results.